CES 2026 didn’t end in Las Vegas, it’s still shaping decisions for the year ahead. Join CTA’s Research team for a focused, member-only roundtable examining the trends, announcements, and signals from CES 2026 that will influence product strategy and market direction in 2026. This session goes beyond headlines, using guided discussion and advance member questions to surface insights that help leaders prioritize what to act on now, before planning cycles are finalized.

Join CTA’s research team and fellow CTA members as we unwrap early holiday season insights across major shopping moments, discuss economic trends driving consumer purchase behavior, and explore the factors impacting retailers as we move into the final weeks of the 2025 holiday season. We will share details from CTA’s annual Pre-Black Friday and Holiday studies, as well as the Consumer Technology Forecast Snapshot, including the impact of market dynamics such as pricing, promotions, and tariffs. Members will also be invited to share their experiences and expectations across all retail channels to build a more complete view of the season and what is resonating most with consumers.

Games are reshaping how people learn, connect, and experience the world and that shift is redefining what success looks like in the industry. Beyond entertainment, gaming is becoming a driver of inclusion, education, and wellbeing, expanding its reach to new audiences and partnerships. For players, it means richer, more accessible experiences. For developers and brands, it’s a chance to innovate with purpose, strengthen loyalty, and build lasting community value through play.

The Health Innovation Showcase from 8–10:30 AM at the CTA Innovation House will highlight cutting-edge innovations in the health sector. Attendees can interact directly with digital health startup companies and participate in product demonstrations.

Join us for our upcoming virtual roundtable on the latest shifts in U.S. trade policy, where we’ll examine new executive orders from the Administration, the V.O.S. Selections, Inc. v. Trump case heading to the Supreme Court, ongoing Section 232 actions, compliance risks, and stepped-up DOJ and FBI efforts to investigate tariff fraud.

Join us for this CTA Virtual Roundtable on the 2025 U.S. Innovation Scorecard—a data-driven look at how states support innovation through policy, infrastructure, and workforce development.

Join us for Part 2 of our Virtual Roundtable on reciprocal tariffs, where we’ll break down what’s happening now: whether tariffs have taken effect, been delayed again, or triggered new legal and economic uncertainty.

Join us for a timely CTA Virtual Roundtable as we unpack the anticipated implications of the reciprocal tariffs set to take effect August 1st.

Join us for this CTA Virtual Roundtable, during which we’ll engage startups and investors to explore opportunities and challenges in the aging and assistive technology markets.

Join the Congressional Digital Health Caucus, co-chaired by Congressman Troy Balderson (R-OH) and Congresswoman Robin Kelly (D-IL), and the Consumer Technology Association for an educational briefing for Congressional staff on digital health innovations that are transforming and improving maternal health.

Join CTA for a timely conversation with experts from CATO and Akin as we unpack what these rulings mean, what’s likely to happen next, and how companies can prepare.

Explore how standardizing health technologies can improve outcomes in women’s health. Attendees will have the opportunity to hear diverse perspectives, ask questions, and contribute to a dialogue focused on addressing the unique health challenges women face and how innovation and collaboration can help meet those needs. 

Join the Consumer Technology Association (CTA)® and John Dick, Founder and CEO of CivicScience, for an essential webinar on how macroeconomic forces are reshaping consumer behavior and technology adoption.

Looking to grow your visibility and share your company’s story with the right audience? Join us for a CTA Virtual Roundtable designed for entrepreneurs and emerging businesses navigating today’s fast-paced media landscape.

Build valuable business relationships with fellow executives while hitting the slopes at the idyllic Viceroy Snowmass.