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The Association for Technology

We believe that every company – from big, multinational companies to startups – has a voice in shaping our vibrant industry. Join the Consumer Technology Association (CTA)®, and all our member companies, and together we'll face the most pressing issues affecting your business. 

Become a member

1200+ Member Companies

30+ Free Research Reports for Members

20+ Divisions, Councils and Working Groups

What We Do

Empowering technology companies across the industry to push boundaries and create transformative solutions.

The mission of CTA is to help innovators of all sizes grow their businesses. Through targeted advocacy, collaborative standard setting and cutting-edge insights, we provide the tools and support that businesses and individuals need to shape the future of technology and drive meaningful progress. 

CTA is also the brand behind CES®, the world's most powerful technology event.

Our Work

  • Our Advocacy

    Through policy work on Capitol Hill, we protect the innovation economy from laws and regulations that delay, restrict or ban the development of technologies.

    view all policy filings
  • Policy Filing

    CTA Comments Equipment Integrity "Bad Labs" FNPRM

    August 2025

  • Policy Filing

    CTA Letter to FCC Supporting HAC Waiver Extension

    August 2025

  • Policy Filing

    CTA Letter to Governor Newsom on AI Legislation

    August 2025

  • Our Research

    Get exclusive research from CTA industry experts to help you predict market conditions and plan for the future. Whether it’s evaluating technology trends or forecasting industry sales, you’ll understand the opportunities and barriers to get products to market.

    View all research
  • Research

    Living Wirelessly: Smartphone-to-Device Connectivity

    June 2025

  • Research

    How the Proposed Trump Tariffs Increase Prices for Consumer Technology Products (May 2025)

    April 2025

  • Research

    Legacy Semiconductor Tariffs: Navigating Sourcing Complexities in Consumer Technology

    May 2025

  • Our Standards

    Market-shaping decisions start here. Influence the standards-setting process by becoming an early player in market-shaping decisions. ANSI accredited, CTA standards have shaped industry as we know it today.

    View all standards
  • Standard

    Physical Activity Monitoring for Human Gait Biomechanics

    April 2025

  • Standard

    Characteristics of Consumer Technologies for Monitoring Stress

    April 2025

  • Standard

    Characteristics and Requirements for iCGM for Consumer Use Cases

    August 2025

CTA Membership

Join our community of innovators and shape the future of technology.

Our Events

CES 2026

January 6-9, 2026

Las Vegas, NV

CES® is the most powerful tech event in the world — the proving ground for breakthrough technologies and global innovators. This is where brands get business done, meet new partners and where the industry’s sharpest minds take the stage to unveil their latest releases and boldest breakthroughs. 

Sign up

Upcoming Event

Virtual Roundtable

Gaming for Good: How Games are Empowering Players and Communities

Wed November 19, 2025

2-3 PM EST

Games are reshaping how people learn, connect, and experience the world and that shift is redefining what success looks like in the industry. Beyond entertainment, gaming is becoming a driver of inclusion, education, and wellbeing, expanding its reach to new audiences and partnerships. For players, it means richer, more accessible experiences. For developers and brands, it’s a chance to innovate with purpose, strengthen loyalty, and build lasting community value through play.

Register

Past Event Recordings

  • 43:28

    Conversation with a Commissioner: Former FTC Commissioner Rebecca Kelly Slaughter

  • 47:34

    CTA Accessibility Webinar

  • 41:37

    GenZ Webinar 4.10

Our Members

CTA members are leading the conversations that will shape the future of technology.

Since becoming a CTA member, I am now connected to deep conversations with other innovators on issues that matter to me most. When you make it that simple, you realize this organization touches every industry.

Carlos Nunez, Chief Medical Officer, ResMed

Get Involved

  • Join a Member Group

    CTA member groups offer promotional programs, research projects, industry training and more. 

  • Advocate for Innovation

    We work closely with regulators, legislators and public policy stakeholders to represent the entire industry’s interests

  • Join a Standards Committee

    Collaborate with your peers to create the standards that define the industry.

Latest Releases

  • CES

    CTA Announces CES Innovation Awards® 2026 Honorees

    November 5, 2025
  • CES

    Digging Deep and Thinking Smart: Caterpillar Brings Heavy Innovation to the CES Keynote Stage

    November 4, 2025
  • CTA

    CTA Honors Former Vice President Dick Cheney's Legacy

    November 4, 2025
  • CES

    Havas CEO and Vivendi Chairman to Share Bold Vision for Human-AI Creativity in CES 2026 Keynote

    November 3, 2025