Producer of CES®

Artificial Intelligence

Artificial intelligence is already changing how people manage their health, navigate their surroundings, connect with technology and care for one another. CTA members are helping turn the promise of AI into practical solutions that improve everyday life.

CTA Member Stories

  • Expanding Accessibility and Independence

    AI Collaborator uses object detection and audio guidance to help people who are visually impaired move through their surroundings with greater confidence.

    Kami Vision uses AI-powered monitoring to detect falls and send alerts.

    Parity Endeavors uses AI and human expertise to support blind-led audio description for media and entertainment.

  • Improving Health and Care Coordination

    TrackHealthAI helps families and caregivers manage appointments, instructions, follow-ups and health information across different care providers.

    Humetrix helps patients communicate symptoms and medical information in their own language, then organizes that information for clinicians.

    OMRON Healthcare uses AI-powered screening in home blood pressure monitors to help identify possible irregular heart rhythms during routine checks.

  • Creating Smarter, More Intuitive Homes

    Amazon Alexa+ provides a more personalized voice assistant experience across smart home devices, content and daily tasks.

    Tuya helps manage daily routines and connected home devices.

    SAVI IQ allows users to talk to their home systems in natural language to program, troubleshoot or make adjustments.

Share Your Story

CTA is highlighting real-world AI use cases from member companies that show how this technology is being applied in practical, human-centered ways. Submit yours today!

Building the Future of Responsible AI

Innovation depends on a policy environment that protects consumers, supports responsible development and allows companies to bring valuable AI solutions to market.

Latest CTA Content

Join our community of innovators and shape the future of technology.

Resources

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CTA Thought Leaders

  • Brian Markwalter

    Senior Vice President of Research and Standards, Consumer Technology Association (CTA)®

  • Kerri Haresign

    Senior Director of Technology & Standards , Consumer Technology Association (CTA)®

Articles and Videos

Policy Focus Areas

  • Artificial Intelligence

    We support a national AI regulatory framework that is technology neutral, risk-based, and accounts for existing laws and regulations. Given rapid AI development, policymakers should avoid excessive regulation that would hinder innovation, hurt small businesses and startups, and make it harder for consumers to use life-changing technology.
  • Connectivity

    We encourage efforts to build 5G and 6G infrastructure and expand broadband, so Americans have access to fast and reliable internet. We encourage more efficient use and increased access to licensed and unlicensed spectrum to facilitate next-gen wireless technology and urge Congress to restore spectrum auction authority to the FCC.
  • Digital Assets

    We urge development of a comprehensive and transparent regulatory framework for digital assets. This will promote American financial innovation leadership, as well as protect the many Americans who invest in digital assets.

Latest CES Content