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Retail

Technology is transforming the future of retail with AI-driven insights, automation and immersive experiences like AR and VR. Innovations such as cashierless stores, personalized recommendations and blockchain for secure transactions are redefining how consumers shop.

Join our community of innovators and shape the future of technology.

Resources

  • Research

    Black Friday Week Survey 2017

    September 2019

  • Research

    24th Annual Consumer Technology Holiday Purchase Patterns

    September 2019

  • Participate

    Join the Retailer Council

    The Retailer Council of CTA provides a forum for CTA members to identify, develop and support programs and resources that help the consumer make informed retail purchase decisions. 

  • Research

    In-Store Technology Innovations

    September 2019

  • Research

    Role of Consumer Tech in Back to School Shopping, 3rd Edition

    September 2019

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CTA Thought Leaders

  • Ed Brzytwa

    Vice President, International Trade, Consumer Technology Association (CTA)®

  • Steve Koenig

    Vice President, Market Research, Consumer Technology Association (CTA)®

Articles and Videos

Policy Focus Areas

  • Trade

    We oppose tariffs and other barriers to trade that disrupt supply chains and impose inflationary taxes on American businesses and consumers. We encourage strengthening relationships and negotiating free trade agreements with allies and partners to reduce trade costs, eliminate barriers to digital trade, and ensure the U.S. remains competitive in global markets
  • Patent Reform

    We support efforts to crack down on ‘patent trolls’ and bad actors who use the U.S. patent system as a platform for shakedowns and baseless legal claims. We support patent litigation transparency and loser-pays rules, and oppose efforts to weaken the PTO’s Patent Trial Appeals Board process.