Audio and Video
Topic Overview

Audio and Video

From 8K UHD TVs to immersive sound systems, video and audio innovations create the ultimate home entertainment experience for consumers.
Content in the COVID-19 Era: Current Realities and Future Opportunities
Featured Research

Content in the COVID-19 Era: Current Realities and Future Opportunities

Understand how COVID-19 has impacted the consumer entertainment and video gaming content landscape. 

More Research

CTA Industry Sector Forecast: Video 2019-2024 (January 2021)
U.S. Consumer Technology One-Year Industry Forecast

Recent Standards

NTSC/ATSC Loudness Matching (CTA-CEB11-D)

This bulletin addresses the source levels, gain structure and output levels of any consumer digital television broadcast receiver, set top box, integrated AV receiver or similar device that is capable of receiving any or all of the above services.

Test Methods for Determining A/V Products Energy Efficiency (ANSI/CTA-2084)

This standard defines procedures for determining audio/video (A/V) product energy performance.

Web Application Video Ecosystem – Web Media API Snapshot 2020 (CTA-5000-C)

CTA-5000-C lists key web browser components used for streaming media that were supported by all four of the major web browsers at the time of CTA-5000-C’s publication.

Web Application Video Ecosystem - Content Specification (CTA-5001-C)

CTA-5001-C enables content producers to produce a single version of a program that can be viewed on different hardware/software combinations, and it assists content distributors in preparing streams that will be compatible with the consumer devices they want to target.

Immersive Experience
Featured Article

The Ultimate Immersive Experience

More than 26 million U.S. households have a home theater system, with the potential to grow by 50% in the next 12 months. On average, owners have nearly three extra devices connected to their home theater.

Latest Content

Streamlining Video Discovery
i3 | Jan. 12, 2022
Metrics Matter
i3 | Nov. 17, 2021
The State of Home Theater
Logos of entertainment channels
i3 | Aug. 06, 2021
The Changing Entertainment Ecosystem

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Audio Division

The Audio Division of the Consumer Technology Association (CTA)® aims to preserve the value of audio with promotions, research, technology and standards, and education that support emerging technologies.