Producer of CES®

Skip to content

U.S. Cyber Trust Mark Hits the Mark

March 14, 2024

  • Laura Ambrosio, CTA Manager, Policy Communications
Article Summary
Statement attributed to Gary Shapiro, CEO, Consumer Technology Association (CTA)® regarding the Federal Communications Commission’s vote to establish final rules for a cybersecurity labeling program for smart products.

The following statement is attributed to Gary Shapiro, CEO, Consumer Technology Association (CTA)® regarding the Federal Communications Commission’s vote to establish final rules for a cybersecurity labeling program for smart products at its meeting today: 

“CTA applauds the FCC for advancing the U.S. Cyber Trust Mark, which reflects many of CTA’s key recommendations aimed at making the program successful, protecting consumers and raising the bar on product security. Internet-enabled consumer products improve everyday life from video doorbells to smart washers and dryers, but there is also the risk of bad actors exploiting consumers’ connected devices. The U.S. Cyber Trust Mark program will give consumers more information about the cybersecurity of the connected products they buy and ensure that those products meet certain standards.  

Today’s announcement is a major accomplishment resulting from many years of work and close collaboration between the government, industry and other stakeholders. We are pleased to see a voluntary IoT cybersecurity labeling program based on the work of NIST that recognizes the need for international coordination and the importance of educating consumers about the label. 

Many of our members have already expressed interest in voluntarily participating in the certification process, and we hope that the remaining program details can be finalized in time to see the cybersecurity label on consumer-connected devices at CES 2025!”  

For more information, please visit: www.cta.tech/Resources/Standards/Cyber-Labeling 

More Press Releases

  • CES

    CES Unveiled Returns to Amsterdam as CES Unveiled Europe

    May 19, 2025
  • CES

    CTA and Cannes’ Marché Du Film Partner on New Filmmaking and Distribution Category for CES Innovation Awards®

    May 14, 2025
  • CES

    Introducing CES Foundry: A Bold New Community for AI, Blockchain, and Quantum Innovation

    May 12, 2025
  • CTA

    CTA Launches Inaugural Trade Week, Releases Update on Baseline Tariffs Effect on Tech Products Consumers Love & Rely On

    May 6, 2025