Producer of CES®

Skip to content

CTA Congratulates New ATSC President

April 5, 2019

  • Danielle Cassagnol Industry Communications
Article Summary
As a founding member of ATSC’s board and the voice of the consumer technology sector, we congratulate Madeleine on her new role and look forward to her leadership. Madeleine’s tenure begins during an especially important period for the Committee and the tech industry. More consumers now demand anytime/anywhere access to video content, whether that’s on-the-go with smartphones, tablets and laptops or at home on 4K Ultra HD TVs. And the upcoming launch of ATSC 3.0 technology – a critical step in the evolution of Next Gen TV – will help deliver even higher levels of video quality and interactivity.
The following statement is attributed to Brian Markwalter, senior vice president, research & standards, Consumer Technology Association (CTA); and member of the Advanced Television Systems Committee (ATSC) Board of Directors; regarding the announcement of Madeleine Noland as the new president of ATSC:

“As a founding member of ATSC’s board and the voice of the consumer technology sector, we congratulate Madeleine on her new role and look forward to her leadership. Madeleine’s tenure begins during an especially important period for the Committee and the tech industry. More consumers now demand anytime/anywhere access to video content, whether that’s on-the-go with smartphones, tablets and laptops or at home on 4K Ultra HD TVs. And the upcoming launch of ATSC 3.0 technology – a critical step in the evolution of Next Gen TV – will help deliver even higher levels of video quality and interactivity.”

More Press Releases

  • CTA

    CTA CEO: Tech Exclusion Not a Permanent Solution

    April 14, 2025
  • CTA

    CTA Applauds Tariff Pause

    April 9, 2025
  • CTA

    Consumer Technology Association Releases 2025 State Innovation Scorecard

    April 8, 2025
  • CTA

    CTA Launches Reimagined Website to Enhance User Experience

    April 3, 2025