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Brian Markwalter

Senior Vice President of Research and Standards, Consumer Technology Association (CTA)®

Brian Markwalter is Senior Vice President of Research and Standards at the Consumer Technology Association (CTA). In this role, he is responsible for CTA’s extensive consumer research, market data, forecasting capability, and thematic index program with Nasdaq. Markwalter also oversees CTA’s technology projects and ANSI-accredited standards development program which develops technical standards used in millions of products every year. Prior to CTA, Markwalter was involved in technology consulting and a wireless communications semiconductor startup.  

More Resources

  • Research

    Audio in Everyday Life: A Generational Ethnography

    August 2026

  • Policy Filing

    CTA Comments to FTC on AI Accuracy Policy Statement

    July 2026

  • Standard

    WAVE - Device Playback Capabilities

    July 2026