As North America undertakes the 2026 review of the United States-Mexico-Canada Agreement (USMCA), governments are confronting some of the region's most consequential economic questions amid tariff uncertainty and America First industrial policy. How should North America compete with China? What does a "fortress North America" strategy mean for businesses operating across borders — and how could new rules of origin affect the movement of technology throughout the region?
Join us for a timely virtual roundtable examining the latest developments in the USMCA review process, including key takeaways from the July 1 milestone and what they signal for the months ahead. Our panel of experts will discuss where discussions stand, the issues shaping the review and the potential implications for businesses operating across North America.
For the technology sector, the review comes at a pivotal moment as policymakers reassess supply chain resilience, regional manufacturing, investment flows and the governance of critical and emerging technologies.
Who Should Attend: Executives and business leaders involved in supply chain management, procurement, operations, trade compliance, government affairs, public policy, strategy, risk management, market intelligence and international business planning.
Moderator:
Vada Garcia, Manager, Policy & Government Affairs, CTA
Discussion Guides:
Alfredo Carillo Obregon, Policy Analyst, Cato Institute
Kate Kalutkiewicz, Senior Managing Director, Trade Practice, McLarty Associates
Nancy Martinez, Director of Public Policy, Trade and Biotechnology, National Corn Growers Association
Brad Wood, Senior Director, Trade and Innovation Policy, National Foreign Trade Council
Other CTA Events
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Event Type: Member only
2026 U.S. Ownership & Market Potential
Thu June 25, 2026
Join CTA's Market Research team for an exclusive member roundtable on the 2026 U.S. Consumer Technology Ownership & Market Potential Study, CTA's annual analysis of ownership and purchase intent across more than 70 consumer technology products.
Register