health tracking watch
Topic Overview

Digital Health

Digital health technologies are empowering consumers to take control of their wellness. These tools aim to improve health care and save lives — all while lowering costs.


Featured Event

Digital Health Summit at CES 2025

Find the Pulse of What’s Next

Technology has the potential to transform healthcare as we know it — and at CES, that potential becomes progress. Only the world’s most powerful tech event draws companies from across the globe who are innovating to improve health equity, lower costs, bring essential care to underserved communities and give patients more control. Join them, and help define the future of health.

Advancing Health Equity and the Role of Health Technology

The Consumer Technology Association (CTA)® and Morehouse School of Medicine (MSM) discuss findings from the recently released report Leveraging Digital Health Tools to Advance Health Equity from the National Center for Primary Care (NCPC) at MSM, impacts on digital health equity, and policy considerations to ensure digital health tools are employed to bridge current barriers to high-quality health care, improve health outcomes, and address long-standing inequities.

What is Health AI

CTA, together with a diverse group of health care associations and coalitions, released the “What is Health AI?”  brief. The paper is the first step in creating a common understanding among regulators, developers, and public health stakeholders about the use of artificial intelligence (AI) in the health care system.  

Featured Digital Health Research
Featured Research

The Future of Women’s Digital Health Solutions

Digital health solutions empower women over age 50 to manage their health proactively and equip younger women with tools for preventative care, fostering healthier outcomes. Partnering with AARP, this article offers insights from CTA's recent study "The Future of Women's Digital Health Solutions" as well as other related AARP research into how these solutions enhance overall health. For more information on developing strategies to address the health needs of women of all ages, download the full report.

More Research

Driving Consumer Adoption of Digital Health Solutions
On-Demand Consumer Services Segmentation Study
Mental Wellness Technology Landscape

Featured Standards

Best Practices and Recommendations for Telehealth Solutions (CTA-2113)

This standard identifies a best practice framework for integrating telehealth solutions into the healthcare framework including the use cases of acute-care, post-acute care, chronic care, and telehealth visits.

Methodology of Measurements for Features In Sleep Tracking Consumer Technology Devices and Applications (CTA/NSF-2052.2-A)

This voluntary standard defines the methodology for measuring elemental parameters used in consumer technology devices and applications designed to evaluate sleep. The measures covered within this standard are contained within ANSI/CTA/NSF-2052.1-A, Definitions and Characteristics for Wearable Sleep Monitors.

The Use of Artificial Intelligence in Health Care: Managing, Characterizing, and Safeguarding Data (ANSI/CTA-2107)

This voluntary standard identifies the current recommended practices for managing, characterizing, and safeguarding data for developing artificial intelligence-based applications in health care.

Recent Standards

Definitions and Characteristics for Wearable Sleep Monitors (ANSI/CTA/NSF-2052.1-A)
Framework for Validation of Digital Health Technology-Derived Metrics under Naturalistic or Unconstrained Test Conditions (ANSI/CTA-2108)
Characteristics & Requirements for Chronic Stress Technology Solutions (ANSI/CTA-2106)
Featured Research

Digital Health 2023: Summary of Issues Discussed at CTA-Hosted Events

CTA hosted many digital health-related conferences and other events in 2023, including the HealthFuture conference, the Health Industry Leaders Summit 2023 and Health AI+. What follows is a summary of the issues and discussions that were central focus areas for speakers and attendees from those events.


Latest Content

Article | March 21, 2024
Transforming Lives: The Impact of Digital Health Innovations for Older Women
Article | January 30, 2024
Healthcare’s Transformative Technologies at CES 2024
Article | August 03, 2023
Ripple Standard in Action for Eldercare

Over-the-Counter Hearing Aids

A result of years-long advocacy by CTA, member companies and allied organizations, learn about the journey to make hearing aids accessible to millions of Americans over-the-counter.

Get Involved

Health Division

The Health Division of the Consumer Technology Association (CTA)® strives to advance the use of consumer-based, technology-enabled health solutions to deliver better health outcomes and reduce overall health care costs.