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CTA Apprenticeship Coalition

The Consumer Technology Association (CTA)® and IBM created the CTA Apprenticeship Coalition, a collaborative effort by CTA member companies to create and expand hundreds of apprenticeship opportunities nationwide and prepare American workers for careers in fast-growing fields such as software engineering, data analytics, project management and hardware design.
ALT Text: Business people, laptop or learning in training in discussion or conversation for news, education or advice.

Members of the coalition collaborate and draw on IBM's apprenticeship program, which launched in 2017 and is registered with the U.S. Department of Labor, to help them develop, launch and scale their own in-house apprenticeship programs.

The coalition's mission is to create a national corps of skilled workers who will fill millions of open new collar jobs in communities across the country, not only in traditional tech hubs on the coasts.

Strategic Goals

  • Serve as an industry leader in offering and scaling apprenticeships.

  • Develop additional employment pathways for students, mid-career professionals and veterans.

  • Promote inclusion by providing more American opportunities to work in the tech industry.

CTA Membership

Join our community of innovators and shape the future of technology.

More Member Groups

  • Drone Policy Group

    The Drone and Air Mobility Working Group formulates and advances Consumer Technology Association (CTA)® positions and initiatives related to drones, and actively supports and engages in the association’s advocacy efforts with policymakers at the national, state, local and international levels.
  • Content and Entertainment Council

    The Content and Entertainment Council pioneers the dynamic intersection of consumer behavior, technology and content evolution. We are dedicated to unlocking profound insights that guide the industry through the ever-changing landscape of consumer behavior, technology infrastructure and advancements, content creation and content distribution.
  • Video Division

    The Video Division of the Consumer Technology Association (CTA)® leads public policy concerns, promotes new video technologies, and creates up-to-date consumer and retail education about video products.