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CTA Apprenticeship Coalition

The Consumer Technology Association (CTA)® and IBM created the CTA Apprenticeship Coalition, a collaborative effort by CTA member companies to create and expand hundreds of apprenticeship opportunities nationwide and prepare American workers for careers in fast-growing fields such as software engineering, data analytics, project management and hardware design.
ALT Text: Business people, laptop or learning in training in discussion or conversation for news, education or advice.

Members of the coalition collaborate and draw on IBM's apprenticeship program, which launched in 2017 and is registered with the U.S. Department of Labor, to help them develop, launch and scale their own in-house apprenticeship programs.

The coalition's mission is to create a national corps of skilled workers who will fill millions of open new collar jobs in communities across the country, not only in traditional tech hubs on the coasts.

Strategic Goals

  • Serve as an industry leader in offering and scaling apprenticeships.

  • Develop additional employment pathways for students, mid-career professionals and veterans.

  • Promote inclusion by providing more American opportunities to work in the tech industry.

CTA Membership

Join our community of innovators and shape the future of technology.

More Member Groups

  • Health Division

    The Health Division of the Consumer Technology Association (CTA)® strives to advance the use of consumer-based, technology-enabled health solutions to deliver better health outcomes and reduce overall health care cost.
  • Communications Committee

    The Communications Committee of the Consumer Technology Association (CTA)® consists of senior representatives from member companies responsible for public relations, strategic communications, public affairs, media relations or general public engagement.
  • Retailer Council

    The Retailer Council of the Consumer Technology Association (CTA)® provides a forum for CTA members to identify, develop and support programs and resources that help the consumer make informed retail purchase decisions. Council members have the opportunity to network with peers, provide direction to CTA and lead at the industry level.