i3 Magazine

It Is Innovation (i3) magazine, CTA’s flagship publication, focuses on innovation in technology, policy and business as well as the entrepreneurs, industry leaders and startups that propel the consumer technology industry.

498 Results
i3 | February 06, 2023

Policy: The New Digital Utilities Cybersecurity, cloud computing, AI and robotics serve as pillars of the new economy.

The push to a permanently hybrid workforce by enterprises, and the increasingly online posture of consumers in the wake of the COVID-19 pandemic, has fundamentally transformed the state of the modern economy. 

i3 | February 03, 2023

Welcome CTA Hall of Fame Class of 2022

This year’s ceremony honored nine trailblazers who broke barriers to innovation.

i3 | February 03, 2023

Product Lifecycles Shrinking

How long do consumers expect technology products to last? The answer may surprise you. The ways in which consumer expectations have changed over the past 
20 years may surprise you even more.

i3 | January 27, 2023

Gaming Levels Up and Into the Metaverse

The U.S. gaming industry engages 164 million users across virtually every social demographic and saw an increase of 9 million new users since 2019, according to Consumer Technology Association’s (CTA)®  most recent “The Future of Gaming 2022” study. 

i3 | January 27, 2023

Market-Shaping Standards

Closed captioning and sleep tracking, heart-rate monitoring and residential smart energy, are each more efficient and reliable because CTA helped guide their design.

i3 | January 27, 2023

Las Vegas, Here We Come

CES is known as the global stage of innovation, and the CTA Foundation continues to create opportunities to push innovation that is accessible for all, on a truly global scale. 

i3 | January 19, 2023

2023 Trends to Watch: In-Demand Categories

As CES® 2023 kicks off the new year, the consumer technology industry confronts challenging economic headwinds. 

i3 | January 18, 2023

Hearing Health’s Watershed Moment

Millions who suffer hearing loss will benefit from easier access to over-the-counter hearing aids. 

i3 | January 18, 2023

Metaverse, Mobility and Sustainability

Tech trends shaping the future of our world take center stage at CES® 2023.

i3 | January 18, 2023

To The Races

These formula cars help researchers solve autonomous driving challenges, on and 
off the track.

i3 | January 16, 2023

Better Cars Through Chemistry

Better Cars Through Chemistry Novel battery chemistries will power the next wave of electric vehicles.

i3 | January 13, 2023

Healthcare Offerings Grow

Digital health tools transform our lives every day, improving access to care, accelerating cures and bridging health inequities. 

i3 | January 13, 2023

Radical Change Stokes Innovation

As the tech industry becomes more complex and global conditions favoring innovation appear increasingly tenuous, discerning industry observers look to research for indicators they can trust. 

i3 | January 13, 2023

Every Company is a Tech Company

The world’s best-known brands, many that traditionally fell outside of the technology sector, increasingly demonstrate that, today, every company is a tech company.

i3 | January 04, 2023

All Eyes on Digital

The annual CES Innovation Awards program honors outstanding design and engineering in brand new consumer technology products. This prestigious program recognizes the breakthrough technologies of the future and celebrates the pioneering ingenuity of our industry across 28 product categories. 

i3 | January 04, 2023

New Solutions for Global Challenges

CES attendees often ask whether the show follows a theme. CES® 2023 not only features a theme, but also the announcement of a first-of-its-kind collaboration between the Consumer Technology Association (CTA) and HS4A — Human Security for All — a global campaign of the World Academy of Art and Science (WAAS) and the UN Trust Fund for Human Security (UNTFHS). 

i3 | January 04, 2023

Leaders in Technology Connect

U.S. elections reshuffle the cards and deal consumers and technology providers a new hand every two years. A new Congress and new committee chairmen arrive with fresh perspectives, issues and priorities. While CTA’s principles remain the same — to promote and defend innovation — a new legislative landscape debuts new threats as well as opportunities.

i3 | January 04, 2023

All Eyes on Digital

While the media industry, and advertising in particular, has traditionally taken a “prove it” attitude when it comes to adopting new technology, the ever-accelerating wave of digital transformation now sweeping through the business sector has also gained traction with media adherents.

i3 | December 21, 2022

Nasdaq CEO Adena Friedman

Nasdaq CEO Adena Friedman is on a roll, leading the organization through rapid innovation, cloud adoption and integration of AI and machine learning technology that power global markets. 

i3 | December 21, 2022

Together Again

Welcome to CES® 2023! We are thrilled to be back in Las Vegas to host the transformative technology and inspiring conversations reshaping our industry and making our world a better place. 

Showing 1-20 of 498 results