Research & Standards > Reports & Studies

14th Annual State of the Builder Technology Market

The U.S. housing market continues to grow and is estimated to reach 1.2 million new housing starts in 2016, the highest number of starts since 2007. With low interest rates (average 30-year fixed mortgage rate remains under 4%) and a growing economy, the market potential for installed home technologies is also poised for growth. CTA's annual benchmark study explores the U.S. home construction industry and offers insights into how builders and other industry constituents can benefit from installing and promoting home technologies, what home technologies are most frequently installed, which subcontractors builders typically employ to install home technologies and how home technology contributes to builders' revenues.

Additionally, the study explores the installation of home technologies in residential remodeling projects. This analysis is pertinent to anyone involved in the manufacturing, selling or installation of home technology including: home builders, technology manufacturers, technology installers, realtors, appraisers and home inspectors.