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A Recycling Record: 700 Million Pounds of CE Recycled in 2015 through eCycling Leadership Initiative, says CTA

Arlington, VA – April 26, 2016 – 
The Consumer Technology Association (CTA)™ today announced a record-setting 700 million pounds of consumer electronics (CE) have been recycled under the eCycling Leadership Initiative (ELI). According to the Fifth Annual Report of the eCycling Leadership Initiative , the consumer technology industry is recycling in record numbers for the fifth consecutive year.

"It's a testament to our industry's commitment to increasing sustainability that even as our industry creates less waste by innovating lighter, smaller devices, we continue to see recycling increases each year," said Gary Shapiro, president and CEO, Consumer Technology Association. "This fifth annual report exemplifies the tremendous strides our industry can make in just a single year. Consumers have access to more recycling options than ever before, approaching our goal of making it as easy to recycle old devices as it is to purchase new ones."

ELI's annual recycling total increased by more than six percent in 2015 - 40 million pounds above the 2014 level and more than double the amount recycled before the Initiative's inception in 2010 (300 million pounds). The ELI program, led by CTA, is a collaboration among CE manufacturers, retailers, collectors, recyclers, non-governmental organizations and governments at all levels to advance the industry's sustainability efforts.

Other highlights of the ELI report include:

•    By the end of 2015, nearly all (99.9 percent) of the recycling facilitated by the Initiative's participants was conducted in third-party certified recycling facilities.
•    More than 8,300 responsible recycling locations are now available to consumers throughout the United States.
•    In partnership with Young Minds Inspired, CTA produced and distributed school curriculum programs on ecycling in English and Spanish for fourth-sixth grade classes;
•    According to the Environmental Protection Agency's (EPA) most recent report on municipal solid waste, CE products are now the fastest-declining product category for both waste generation and disposal. 
 
"The leadership shown from this initiative's participants has been nothing short of extraordinary," said Walter Alcorn, vice president of environmental affairs and industry sustainability, CTA. "Our industry is making better, more efficient products, which has resulted in CE becoming the fastest-declining portion of the country's solid waste stream - part of the proof the environmental footprint of the CE industry is shrinking as products become lighter, less material-intensive and more energy efficient. And under the eCycling Leadership Initiative, we are further reducing e-waste by providing consumers the ability to properly recycle it."
 
To find the electronics recycler site nearest you, as well as tips on how to live green, buy green and recycle responsibly, visit GreenerGadgets.org. Learn more the consumer technology industry's efforts towards overall sustainability and efficiency by checking out The Consumer Technology Association 2015 Sustainability Report. For more information on the consumer tech industry's recycling efforts, visit cta.tech/eCycle.
About the Consumer Technology Association

Consumer Technology Association (CTA)TM, formerly the Consumer Electronics Association (CEA)®, is the trade association representing the $287 billion U.S. consumer technology industry. More than 2,200 companies - 80 percent are small businesses and startups; others are among the world's best known brands - enjoy the benefits of CTA membership including policy advocacy, market research, technical education, industry promotion, standards development and the fostering of business and strategic relationships. CTA also owns and produces CES®   - the world's gathering place for all who thrive on the business of consumer technology. Profits from CES are reinvested into CTA's industry services.

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