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How Many Shoppers Will Buy a Drone this Holiday?

Kelsey Davis, Manager, Digital Media, Consumer Technology Association (CTA)

Tech is shaking up the holidays. Sales of tech devices are projected to reach $36.05 billion this holiday season – a 3.1 percent increase from last year. And total online sales will grow by 16.4 percent to reach $84.2 billion.

A record-high number of consumers plan to buy a new, emerging technology product as a gift this holiday season, including wearables, smart home devices, connected or digital toys, VR headsets and drones.

Check out this video to see how many shoppers are planning on purchasing drones this holiday season: