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The Importance of Giving Back

Gary Shapiro, President and CEO, Consumer Technology Association (CTA)
Las Vegas – host of CES® for more than four decades – embodies the energy, excitement, wonder and innovative spirit of the tech industry. And the Consumer Technology Association (CTA)TM, owner and producer of CES, is proud to support innovative programs that make a positive difference in the local Las Vegas community.
This year, CTA awarded a $76,000 grant to EverFi – a digital learning company that provides students with critical technology, entrepreneurship and business instruction – to incorporate the CTA Future Innovators Program into Clark County schools. The program helps more than 500 public school students in Las Vegas develop their own business plans, career paths and academic success roadmaps. CTA is committed to building the next generation of technology and business leaders by investing in the home city of CES, and inspiring and supporting the community’s aspiring innovators.
The EverFi program is just one example of how CTA gives back to the Las Vegas community. CTA also supports Green Our Planet’s Outdoor Garden Classroom, which integrates school gardens into the education curriculum – students learn about healthy lifestyles, ways to combat obesity and foster a greater respect for the environment. As a direct result, over 13,000 students have been taught about environmental issues and provided with healthy food from 18 garden classrooms. CTA also partnered with Green Chips and Clean Energy Project to help fund and install solar panels to power the iconic “Welcome to Fabulous Las Vegas” sign.
Technology holds the key to solve some of the world’s most complex challenges – from health care and affordable education to climate change and energy – delivering a safer, more efficient, more connected world. And innovators, thinkers and creators are the engines that drive technology forward.
Each and every one of us can leave this world better than we found it – ensuring a bright future for our children and our children’s children. Innovative technology empowers each of us, changing our lives for the better. How will you use it to change the world for the better?