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Who is the Consumer Electronics Association?


Ms. Jenni Moyer, Director, CEA Marketing, Consumer Technology Association

 
Who is CEA? The Consumer Electronics Association (CEA) is most-widely known as the owner and producer of the International CES. CEA was established in 1924 as the Radio Manufacturers Association and has changed names several times over the years as a reflection of our dynamic industry. When I started working at CEA in 1995 it was known as the Electronic Industries Association. Since that time I’ve seen it grow from just over 500 member companies to more than 2,000 into the organization we know today as CEA.
 
Many of our members are introduced to CEA though CES. Exhibitors and attendees at the show receive numerous benefits including exhibit space discounts, attendee registration and conference discounts, access to onsite meeting rooms and lounges with refreshments, invitations to our member networking reception, VIP lunches and more. But CES is just the tip of the iceberg. There are so many other membership benefits we offer throughout the rest of the year. Hear what our members say.
 
CEA is not just for large companies. More than 80 percent of our membership is made up of small businesses. Our goal is to grow the CE industry and we do that by offering support to both large and small companies in every CE channel. Last year at CES we launched a new membership category especially designed to help startups. With mentoring assistance, access to market and industry research and legislative support, CEA has a wealth of resources to help new and established companies.
 
If you’re attending CES this week, stop by the Experience CEA booth in the LVCC Grand Lobby to learn more about how CEA supports the industry all year round. 

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